D pioneered digital in Dallas.
We launched FrontBurner, the first media blog in the city, in 2003. Today, dmagazine.com commands an estimated 48% digital market share of college-educated individuals ages 18-65 in Dallas, Denton, Collin, and Tarrant counties. Our website is not a mass-market news site, but is instead aimed at an educated, leadership, and influencer demographic, adding to its general interest content a series of microsites that serve deeply 12 core communities.
Our “where to do, what to do, and how to spend it” general interest content, combined with the verticals we serve, gives marketers options for both broad coverage and targeted messaging to the various passion points of our readership.